Tag Archive for 'partnership'

Web Analytics Leaders Team Up: IndexTools Certifies Experts at OX2 (Press Release)

IndexTools Strategic Alliance PartnerNEW YORK, NY November 19, 2007 – OX2, the Brussels-based interactive web agency reinforced its established position as an industry leader by building closer ties to online marketing analytics platform provider IndexTools. OX2 officially became IndexTools’ Strategic Alliance Partner in Belgium and the first company certified under IndexTools Certification Program. Two OX2 consultants passed detailed exams to qualify as a Certified Analyst and a Certified Deployment Specialist.

“OX2 has earned its place among the premiere Web Analytics experts in Europe,” said Dennis R. Mortensen, COO of IndexTools. “We’re extremely proud to strengthen our relationship.”

The partnership culminates years of close dialogue between the two firms. As a Strategic Partner, OX2 will work hand in hand with IndexTools in order to help their common clients benefit fully from the vast data rendered by the online channel and to provide tailor-made Web Analytics solutions to enterprise clients.

OX2 reported that joining the new partnership was no sudden move, but rather the latest development in a longer term, well-considered process. “We believe our independence adds tremendous value to our business,” said Ren? Dechamps Otamendi, CEO of OX2. “Before we agree on a partnership with a vendor, we want to be sure they will meet with the approval of our clients. In the case of IndexTools we liked that they have a European office with a strong familiarity of European business norms and culture, including European Web culture.” Continue reading ‘Web Analytics Leaders Team Up: IndexTools Certifies Experts at OX2 (Press Release)’

OX2 & Omniture

Omniture[Click for French version]

omniture_certified_logo.gifWith the recent arrival of Dave Rhee at OX2, our web analytics team now includes three full-fledged Omniture Certified Professionals, including Aurélie and yours truly. This is due in great part to the partnership that was just signed between Omniture and OX2 and announced by Neil Morgan during the Web Analytics Day on September 14th. Neil graciously acknowledged OX2’s expertise with Omniture since both Dave and myself had the unique opportunity to deploy Omniture’s web analytics tools for Fortune 500 companies and now this expertise is officially available to OX2 clients.

OX2 is now Omniture’s preferred partner for Belgium but our partnership extends of course to France, Germany, and beyond!

Adding Omniture to our skill portfolio was a logical step in our quest to best serve the interests of our clients and help them grow their online strategy by taking decisions based on hard, concrete data.

Thanks to the Omniture team for placing their trust in us and we are looking forward to a fruitful collaboration! :)

 

OX2 presence

The Web Analytics Day was also a good occasion for OX2 to present Dave and myself as Analytics Country Managers for Germany and France respectively, with Aurélie leading our (increasingly) European activities from our Brussels offices. This reinforced OX2’s image as a leading pan-European consultancy in the field of Web Analytics as well as bringing more credit to our position as a vendor-independent agency.

As you can see from the map here, there is plenty of room for us to grow but we’re working on it ;)

Take note in your calendar that OX2 and Omniture will both be presenting at the Customer First event in Brussels between October 18th and 19th.

Thanks for reading and, as usual, constructive comments are welcome :)

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Version française Continue reading ‘OX2 & Omniture’