Ceux qui connaissent OX2 connaissent du même coup notre positionnement indépendant vis-à-vis des éditeurs de solutions Web Analytics ainsi que notre code d’éthique. Nous avons également une vision qui se rapproche de leaders d’opinion comme Eric Peterson ou Avinash Kaushik. Eric vous dira que les web analytics, c’est difficile. Les éditeurs de solutions vous diront: “grâce à nos outils, les web analytics c’est facile.” Ces deux approches sont valides, avec réserves car il existe une troisième voie: les web analytics constituent une culture à part entière. Et au vu de plusieurs problèmes symptômatiques de l’état des web analytics en France, je tenais à vous faire part de mes préoccupations.
OX2 vous propose donc d’assister au premier Mercredi des Web Analytics dans les Alpes (MWAA) le 3 septembre, de 19h à 22h et plus si affinités La rencontre aura lieu au Bar le Momento, au premier étage du cinéma Nef Chavant, à Grenoble. Continue reading ‘Premier Mercredi des Web Analytics dans les Alpes!’
Les chiffres diffèreront entre les organisateurs et la police mais une bonne soixantaine de participants étaient là! Plutôt pas mal pour une première, non?
Unica a le plaisir de vous inviter, en collaboration avec OX2, au premier WAW ou Web Analytics Wednesday en France. Venez participer à une soirée d’échange et de networking autour des Web Analytics! En France, ces soirées ont été baptisées MWA, ou Mercredi des Web Analytics.
Ce sera l’occasion de renforcer votre réseau tout en écoutant les professionnels des Web Analytics dans une atmosphère conviviale et décontractée.
The first one that I presented was an introduction of the Web Analytics Association as the WAA is the main organiser of the Web Analytics Wednesdays worldwide:
18 people showed up (I hope to increase this number for the next edition in a couple of months). As you know, the agenda included some presentations delivered by Michaël Notté, Julien Coquet and myself (I’ll publish another post with a copy of these later on. You can read the agenda here) and it was followed by a networking cocktail. The audience was mainly composed of practitioners, but we had also 1 consultant (beside us) and 2 vendors (WebTrends and ClickTracks).
Siegert just finished a little video about this event. Enjoy:
“Web Analytics Wednesday is the world’s only distributed networking event for web analytics professionals. Open to everyone, practitioners and vendors alike, Web Analytics Wednesday is a free event allowing you to meet folks with similar work interests.” Eric T. Peterson – Founder of the Web Analytics Wednesdays (WAW)
Jim Sterne, Founding President of the Web Analytics Association pinning Michaël Notté from Toyota Europe (one of the WAW speakers, see agenda below) with the WAA pin.
As some of you might already be aware, we are organising a Web Analytics Wednesday in Brussels capital of Europe this month. It won’t be the second wednesday of the month but the third due to the easter holidays. The Event is organized by the WAA and courteously sponsored by de Persgroep.
As I had already the opportunity to comment on Eric’s blog, we would like to make the event a bit more ‘brainy’ by starting off with some knowledge/experiences sharing (you know us ).
The theme for this WAW will be:
Insights about rolling out a Web Analytics project in a pan European perspective
Regarding this theme we will have 2 presentations coming from a practitionner and a consultant. We believe that these two visions are complementary and thus we hope that you will find it interesting (register).
Last week, Aurélie and I were invited for the kick-off of the Web Analytics Wednesdays in Amsterdam. As Brussels and Amsterdam is only 200km next from each other, and we are addicted to ‘de enige echte Hollandse drop’, we didn’t hesitate long to jump in our car.
Before I go into detail about the event in Amsterdam, for those who haven’t a clue what Web Analytic Wednesdays are all about (I assume 90% of the readers of this blog already attended at least 1 WAW), here are some facts (see also Web Analytics Wednesday F.A.Q.):
Definition: Web Analytics Wednesday is the world’s only distributed networking event for web analytics professionals. Open to everyone, practitioners and vendors alike, Web Analytics Wednesday is a free event allowing you to meet folks with similar work interests.
Topics: Ideally you’d discuss web analytic topics like favorite vendors, how your company uses web analytics and staffing issues but everyone eventually tires of talking about work. Get to know people! Especially within this community I’m sure you’ll discover you have friends in common, have worked at the same places, etc. Whatever you discuss, have fun!
Calendar: Either visit the main Web Analytics Wednesday page at Web Analytics Demystified to see which events are scheduled for the coming month or, even better, subscribe to the RSS feed for Web Analytics Wednesday events.
Drinks: the first round is on WAA
Back to Amsterdam. The initiative for the first Dutch WAW was taken by Frans Appels from Netprofiler, and Nicole Niemann from Satama Interactive, and took place in the nice open kitchen of the Satama offices.
About 60 people subscribed for this event which is already a great succes, and shows that Web Analytics really lives in the Netherlands (and I can confirm also in the rest of the Benelux). Amongst the attendees there were some vendors (Nedstat was well represented with 4 – Moniforce – WSS), a lot of agencies and consultants (WA but also SEM), but also some end-users which are working with a WA tool since quite a while such as Vodafone, ING, PostcodeLotterij… Continue reading ‘Web Analytics Wednesday (WAW) Kick-off @ Amsterdam’
Ceux qui connaissent OX2 connaissent du même coup notre positionnement indépendant vis-à-vis des éditeurs de solutions Web Analytics ainsi que notre code d’éthique. Nous avons également une vision qui se rapproche de leaders d’opinion comme Eric Peterson ou Avinash Kaushik. Eric vous dira que les web analytics, c’est difficile. Les éditeurs de solutions vous diront: “grâce à nos outils, les web analytics c’est facile.” Ces deux approches sont valides, avec réserves car il existe une troisième voie: les web analytics constituent une culture à part entière. Et au vu de plusieurs problèmes symptômatiques de l’état des web analytics en France, je tenais à vous faire part de mes préoccupations.
This week, the 
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